Comprehensive, individual customer solutions thanks to Durst's complete Smart Shop solution
Digital printing is the future for Bliss Impex.
Durst Rho 512R LED delivers top quality for demanding customers
With Durst the quality, speed and uptime has been unbelievable. We sometimes run 24 hours a day.
The uncomplicated and powerful Durst Workflow Label is ideally suited to achieve fast turnaround times in repro and production planning.
With its investment in Durst Water Technology, Heuchemer Verpackung has taken its first steps into digital processing of corrugated card.
We have every confidence in Durst. While I am in business, I am sure I will always want to be a Durst customer
FaberExposize invests in Durst and triples sales
SmartShop solution from Durst enables DCP to reach new target audiences
Durst software delivers top quality for Magnacrom Digital’s color-demanding clients
"Since the installation of the complete Durst Smart Shop solution we can offer our customers even more creativity and flexibility in product design. The setup of the frontend was very easy even without any previous knowledge - due to the many pre-installed tools. The support from Durst was fantastic, and the software team is always available to help us with any questions we may have.”
Matthias Banike, co-owner of Werbescheibe.de, Hwang & Banike GmbH
The innovative company Werbescheibe.de, based in Dortmund, has been supplying vehicle advertising systems and large-format digital prints for small and medium-sized companies, such as driving schools, craftsmen, delivery services, insurance companies and dental practices for over 15 years. Matthias Banike, founder of Werbescheibe.de, had worked with a self-developed webshop for a long time before opting for Smart Editor software in 2015.
For Mr. Banike, the flexibility and easy handling compared to other solutions was the decisive factor: "The Smart Editor convinced us from the beginning, because it is individually configurable and extremely flexible. In addition, print products with very different shapes and formats can be set up. The choice of tools for the design is very large and can be set up according to customer group and needs.“
In order to make the exchange of data even smoother and thus give customers even more freedom in product design and ordering, Mr Banike decided to invest in Durst's complete Smart Shop solution in 2019.
"It was important to us that we could configure the shop ourselves," says Mr. Banike. "We have many different tools that we can offer customers, but not every function makes sense for all products. For example, we offer different layout templates for specific customer groups, where just the color and text can be changed in a very user-friendly way. The design process, especially for simpler products such as magnetic foils, is therefore extremely uncomplicated and fast. If customers do not want to use the templates, they can also design their own, as the solution offers great flexibility.
Whether vehicle advertising, advertising panels, floor films, wall films, window films, perforated films, PVC films, banners, posters or beach flags - all print media can be designed directly online, checked in the 3D preview and then ordered. Simply place a logo or image on the drawing surface, enter the appropriate text and the print products are delivered directly to your home or company.
"Many customers are particularly enthusiastic about the 'product preview in the application',” explains Mr Banike. "For example, roll-up products can be placed in a virtual room so customers can see exactly what the product will look like in a salesroom. This gives customers a much better idea of how certain products will look in a natural environment.” Many customers also like the fact that the customer templates are saved and can be retrieved later.
The digitally created print products are designed in such a way that all films and advertising systems can be assembled by the customer himself with the help of assembly instructions. It is also possible to download print templates and create complete designs via the marketing department or a graphic designer and upload the file in the order process.
"Despite our wide range of products and the provision of layout templates, we were able to complete the basic setup of the shop within a few weeks,” said Mr Banike. "The setup was easy and didn’t require much previous knowledge, as the functions in the back-end of the Smart Shop solution, such as the Page Builder plugin, contribute to an easy website design. Durst has proven to be a professional partner every step of the way. The investment has had a very positive impact on our business and we’ve gained many new customers."
“Durst’s proven and cost-effective solution in a price-sensitive market is revolutionising our business. A lot of international brands and buyers are now asking for digital printing.”
Bliss Impex, an international manufacturer of synthetic textiles printed fabrics and apparel fabrics, exports 80% of its business and counts many globally-recognised brands among its clients. In a price-sensitive market, the company now relies heavily on Durst proven technology for industrial-scale production. Less wastage, fast-turnaround on orders, no limitations on colour, broad designing concepts and printing on virtually any materials and 50% less water consumption are among major benefits in a seismic change to digital production of over 10,000,000 linear meters a month.
“This is the future,” said Ekansh Jain, Director of Bliss Impex. “Durst’s proven and cost-effective solution in a price-sensitive market is revolutionising our business. The machines are incredible flexible with no limitations on colour. We can print on an endless list of materials with the Alphas, including many that used to need pre-coating. The fantastic quality gives us a competitive edge, and the sharpness and brightness really stand out.”
Bliss Impex is part of the Jain Group of companies employing 300 people and having a €17.5 million turnover. In a changing market, buyers and designers are now demanding shorter turnaround times from order to delivery and an immediate response when any last-minute changes are needed.
Ekansh Jain typifies the new mindset within the family-owned firm in an evolving market where brand owners and designers demand digital production. Bliss Impex made the investment in Durst systems – three Alpha 190s Reactive production systems and one Durst Alpha 180 printer for polyester work – after a first venture into digital didn’t work out with another supplier. They use the Durst One-Step GOTS-certified reactive ink. All the printers are housed in a temperature-controlled new digital centre in Delhi in a €6million investment. Orders can be completed within three days, sometimes even 24 hours, a far cry from the 15 days it would take with conventional production.
Durst provides round-the-clock on-site technical support as well as a remote link-up with the Durst headquarters in Italy. “We have had a real partnership approach with Durst, which provides world-class support and service,” said Mr Jain. “It may be in as little as three years’ time that our unit here runs completely on digital. Costs are coming down all the time. This is a redefinition of the production processes.
“A lot of international brands and and buyers are now asking for digital printing because they see this seen as a green process. We have reduced our water consumption by 50%, around 500,000 liters per month. As one example of how we are growing our business and opening new opportunities directly with brand owners, H&M needed to print on sushi voil for a ladies’ garment and we completed the 300,000 linear meter order within 20 days. It could not have been done conventionally in that timescale because we needed many different colours and lots of merging. The incredible quality speaks for itself.”
Mr Jain concludes: “This is a seismic change in the industry as people are being educated to the benefits of digital.”
Brand owners and customers are driving the change to digital. If I have somebody sitting in front of me with a completed design, I can complete the order that day. With rotary or flatbed, a minimum of 10-15 days would be required
Self-made entrepreneur Prithviraji Kankariya has committed to a digital textile printing future because, he says, it is the only way forward for the industry globally.
“If you want to grow, it has to be digital. This is the future – no question,” said Mr Kankariya, a respected figure in textiles for more than 25 years who is the founder of Kankariya Textile Industries and Anupam Creation in Ahmedabad, India. “Currently our business is roughly 70% traditional production and 30% digital, but will be evenly split within two years, and I am confident it will be completely digital within five years.”
Creativity and innovation are the backbone of the success at Anupam Creation. Focusing on home textiles – everything including bedsheets, curtains, tapestry, curtains and cushions – and fashion clothing, the teams specialise in creating their high end ‘own recipe’ designs for traditional, hybrid and digital production.
Now he is focusing on a complete transformation to digital textile printing. “In India, it will take a little bit of time but in many countries it has already changed,” said Mr Kankariya. “The whole market for rotary and flatbed will be finished in 10 years.”
Anupam Creation was formed two years in a $5million (€4.5m) investment in a modern building and equipment. Durst is one of three manufacturers supplying digital equipment for the company. In Mr Kankariya’s own words, the Alpha 330 production printer with SuperMultipassTM “defines a new generation of digital printing, creating a new performance class through the integration of new technologies in the printheads, inks, drying units and the interaction with the software”.
“It’s not just the build quality, reliability and extremely high speed of the machine; another good plus for Durst is the sensors in the software that are very well aligned to work at those industrial speeds. If there’s ever a problem, which is rare, we know straight away so avoid waste and having to re-do jobs, which can be expensive. Having fast design uploads is very productive, so are the detailed analytics.
“Brand owners and customers are driving the change to digital. If I have somebody sitting in front of me with a completed design, I can complete the order that day. With rotary or flatbed, a minimum of 10-15 days would be required, perhaps even longer. Customers won’t wait around for that long. They want it now – and so it’s only possible with digital.”
Major benefits include minimal water wastage, no limitations on colors or need for color separation, no large amounts of stock in warehouses, any number of individually printed samples immediately available, and production for small or large orders – unlike traditional printing where the minimum fabric quantity order would start from 10,000 meters.
Mr Kankariya concluded: “With printhead and ink prices continuing to come down, I know will have changed all my business to digital after five years, which I am sure will enable our business to continue to grow. Durst has very good technology and I am very happy with the Durst machine. Let’s see what happens…”
Leatherhead, Surrey – 13.02.2020 – Aurora Graphics is stepping up to another level and widening its business offerings to customers with significant investments in new technology and software through Durst, manufacturer of advanced digital printing and production technologies.
The Birmingham, UK-based company has purchased a Durst Rho LED 512R six-color with white production printer and taken on another nearby production unit as part of progressive expansion where turnover is expected to grow by another 20 per cent this year alone.
The introduction of five-meter wide production will help Aurora Graphics to bolt on extra services for clients in a variety of markets in which the company already operates. Advanced software provided through Durst Professional Services will also introduce new mechanisms for ink usage control, provide unattended printing capabilities and improve workflows.
Mike Stearn, Managing Director of Aurora Graphics, said: “It’s never an easy decision with an investment of this scale, so we had to see what was available on the market. The reason we selected Durst included the build quality, productivity, versatility and the fact it’s the best offering on the market. The Rho 512R LED will complement our existing equipment and help us to continue to provide a first-class level of service to our clients and give a wider choice of products we can service to them.
“This is another example of our commitment to investing in the best technology in the market, which will complement our existing portfolio and helps us to step up to the next level. It also reflects the ethos of a client-led company that always seeks to employ solutions-driven people who will continue to further professionalise the business. We certainly don’t want robots.”
Aurora Graphics covers a broad gamut of sectors including exhibition, POS, outdoor graphics, backlits, as well as working with some trade and print management companies.
“I envisage the introduction of the Rho 512R will lead to significant more work in the exhibition arena and outdoor graphics, plus will give us the capabilities for longer runs for quality, higher-end contracts, as well as more backlits,” said Mr Stearn. “And, of course, we’ll be able to turn round jobs far more quickly now, thanks to the fantastic productivity, as well as offer more services to clients.”
Peter Bray, Managing Director of Durst UK & Ireland, said: “Aurora Graphics is a perfect example of how forward-thinking companies are increasingly turning to Durst for technology and software that makes a tangible difference to their business. We are delighted that this, in turn, helps them provide a wider range of products and services for their own customers. It’s a win-win situation.”
Consulting, project planning, printing, construction and assembly - Printwerk e.Kfm. in Erlangen, Germany, has been supplying innovative special solutions for large format printing, trade fairs, events, POS and retail for over 30 years. World-famous brands such as Adidas, Siemens and Schaeffler are part of the company's customer base. In August 2019 Printwerk e.Kfm acquired a Durst Rho 512R LED and is very enthusiastic about the quality, printing speed and reliability of the machine.
“Our customers expect a reliable and fast delivery and this is guaranteed with the Rho 512R LED”, says Marlene Dinkel, Operations Manager. “Many special fabrics can be printed easily with the Durst printer. The material handling is superb which means that a 30- or 50-meter roll can run through without creasing, which is not always given with other machines. The print quality is extremely good which is particularly important for fabrics that are used for light boxes which are backlit.”
“We are very satisfied and from our point of view the investment has paid off immediately as the Durst Rho 512R LED runs so consistently well and reliably. The installation went well and we were sufficiently supported and trained by Durst.”
"But the Durst Professional Services team does not stand still. We are now working together to implement an interface from the ERP system to the workflow in order to further increase the speed from order entry to printing. In the next 6 - 12 months we want to introduce an approval portal so that customers can see and approve their print image faster and delivery times can be shortened again. Together with Durst, we are already planning an online shop so that customers can design and order online as required. Without Durst's future-oriented and competent employees, this project would certainly not have been so successful! Durst Professional Services has been a strong partner for us from the very beginning. No matter whether we need support for our workflow or our printing press, Durst's competent employees always have a solution ready for us.”
Piet Hoevenaars employs 45 staff in a business covering many different applications in large-format printing. Whether it’s PVC frontlit, mesh cloth, backlit, artex, textiles, banners, flags or signs, indoor or outdoor work, the sky is the limit.
Working exclusively for resellers, an extensive machine park forms the hub of the business in Veldhoven, The Netherlands, for a business serving BENELUX. Piet Hoevenaars has an enviable reputation as a reliable partner delivering the best service to customers. It prides itself on its investment in latest technologies, a major factor in its continuing growth that is still averaging 25-30% a year.
The company was started by Piet Hoevenaars 33 years. Durst became a partner six years ago and is now the sole supplier of printing systems that range from Rho UV high-speed production printers, Rhotex textile printers and now the latest system – the Rho 512 LED – installed in March 2019, which is the first in Benelux.
A family business, Mr Hoevenaars’ son, Peter, is now playing a key role in continuing to drive the business forward. He said: “We weren’t really happy with the quality of our previous supplier, plus we needed more capacity for our business that is focused on fast delivery times for short-run orders.”
“However, with Durst the quality, speed and uptime has been unbelievable. We have had virtually no problems with any of our nine machines over many years, and we sometimes run 24 hours a day. And Durst is a company that shares the same caring, family values.”
“We provide a first-rate service at great prices, providing fantastic quality with fast turnaround times and short-run orders. Combined with personal service, that is why we only use Durst machines – now nine in total. It is a golden combination.”
“We run a business that is efficient, has an eye for detail and quality, and is extremely competitively priced. Resellers want the lowest prices, which we can provide thanks to Durst. The machines may appear to be a little expensive at the outset, but the fact they are extremely productive and reliable means we have little downtime and the ROI is impressive. We haven’t looked back. Durst is a perfect partner.”
“It is extremely important to achieve fast turnaround times in repro and production planning especially for small and medium runs. The uncomplicated and powerful Durst Workflow Label is ideally suited for this, and the competent employees of Durst Professional Services were on hand to help us with words and deeds.”(Niko von Hanstein, Head of Production, PrePress)
Clever Systemtechnik has been offering innovative complete solutions for all types of labels since 1993. From three different locations, the company supplies customers throughout Germany in the food, cosmetics, beverage, textile and automotive sectors. In 2017, Clever Systemtechnik decided to invest in a Durst Tau 330 Low Migration UV Inkjet Printer and to plan the integration of a workflow in order to meet its customers' demands for shorter runs and shorter delivery times.
"Until then, we had had all repro work done externally and it simply took too long. Customers are demanding that their jobs be completed in ever shorter time and in shorter runs. It was clear to us that we could only optimize our connectivity and job scheduling with an efficient workflow solution. We also became aware of the Durst Workflow Label with the purchase of the Durst Tau 330.”
"Since we had to start from scratch, we naturally researched different vendors and solutions," says Mr von Hanstein. "But it quickly became clear that the Durst Workflow Label was simply the best solution for us. Durst's competent staff stood by us step by step during the introduction and optimized the software and press without interface problems.
"The powerful Durst Workflow Label now covers all processes from data management and print data preparation to print output and reporting! This optimization has resulted in an enormous increase in productivity. For jobs that used to take up to 10 days, we now only need 4 days," explains Mr von Hanstein.
The company is also enthusiastic about the easy handling of the software. The intuitively designed program is very user-friendly and does not require a fully trained repro force for common corrections. The outdated folder structure at Clever Systemtechnik could be replaced by a modern database-driven solution that organizes data management in the Durst workflow.
Thus, the company has a fast and clear access to all articles manufactured so far. All data, including variable data, which previously had to be printed separately, can now be created easily and quickly via the software and sent to the printer. As a result, the company was not only able to react better to the wishes of existing customers, but was also able to win many new customers, such as start-ups.
“Durst enables us to continue using water-based inks in our largest market, the food and beverage industry. This is crucial for our business. With our investment in Durst Water Technology, we will make our expertise in packaging development and design accessible to a new, specialize target group with smaller print runs, as well as open up new markets. We are also convinced by the Durst workflow in data handling and operability for the machine operators.”
Heuchemer Verpackung, a manufacturer and supplier of branded goods, employs 350 people and has its base in Miehlen, western Germany. It produces packaging from corrugated and solid board, plastic and wood. With its investment in Durst Water Technology, Heuchemer Verpackung has taken its first steps into digital processing of corrugated card. It’s a new era for the company celebrating its 100-year anniversary in 2020.
A company with technological innovation at its heart, the young owners of family-owned Heuchemer Verpackung are constantly being asked to provide new answers to the future challenges for its day-to-day business. One recurring requirement is for lower-volume orders and faster turnaround times, as well as full compliance for sensitive markets such as food retailing. Others include demands for high flexibility, new design possibilities and ways of coping with seasonal order variations.
In its core business as a premium manufacturer of branded goods, Heuchemer Verpackung places high demands on the quality of its packaging, but with conventional processes the company had been tied to high-volume printing runs.
Heuchemer Digital, a new division, was opened in 2019 to provide a unique opportunity to take a first step into the digital world and a complete digital workflow for corrugated board packaging production. The investment included the Delta WT 250 6c production machine with dual track corrugated printing option, Durst workflow and water-based inks, as well as an industrial feeder, registration table and stacker.
The new technological possibilities of digital inkjet printing in direct corrugated board printing have created new market opportunities for innovative producers of packaging and displays such as Heuchemer. Using Durst Water Technology, Heuchemer Verpackung can now offer its customers digitally printed, environmentally friendly and odourless packaging as well as POP & POS displays for sensitive areas such as food retailing.
Laura Heuchemer, co-owner and CMO as a member of the management board, said: “Durst enables us to continue using water-based inks in our largest market, the food and beverage industry. This is crucial for our business. With our investment in Durst Water Technology, we will make our expertise in packaging development and design accessible to a new, specialize target group with smaller print runs, as well as open up new markets. We are also convinced by the Durst workflow in data handling and operability for the machine operators.”
She added: “Durst is a trusted partner, which has been extremely flexible to our needs. The technical support has been professional and extensive. The on-site training at Durst, as well as at our local in Miehlen, has been target-oriented and has ensured a smooth commissioning and handling of the plant as we move into another century of business.”
J&A Imaging Station Sdn Bhd has had two big reasons to celebrate in 2019. First, its 20th anniversary; Second, another significant milestone in its journey with Durst – investing in a Rho 512R LED printer, the first to be installed in South East Asia.
Jason Chor, owner of J&A Imaging, a high-end printer working with some of the best-known retail brands. made a strategic decision early on to concentrate on the large format market, with a particular focus on soft signage. That move paid dividends for the Selangor, Malaysia-based company, when it chose to partner Durst again.
“We had the first Durst P10 320R installed in Asia back in 2013,” said Mr Chor. “So we knew what to expect with a second investment. As soon as we did the first test print on the machine, we knew it was the perfect machine for us. It’s been incredibly reliable and the Durst team also provides great after-sales support and service.
“Most importantly, we wanted to improve our service even further and show dedicated commitment to our own customer base who need high productivity and photo-quality printing. We are dealing with high-end printing with brands such as Gucci, Shiseido, Coach, Chanel and Maxis Telecommunication Company, and the trust our customers place on us is second to none.”
An important factor in the second-machine investment is because brands are increasingly needing bigger retail displays that need to be printed on five-meter wide machines. Taking a second machine – the Rho 512R LED production printer – made sound financial sense. “All of the previously outsourced work between 3 and 5 meters has been brought in house now,” said Mr Chor. “We are saving considerable amounts by printing in-house.”
“The Durst Rho 512R has been incredible. The red colours in particular are an unbelievable quality. The wider benefits are new opportunities for extra international contracts and partnerships with other companies in other countries.”
Mr Chor concluded: “We have every confidence in Durst. It has state-of-the-art equipment and facilities and we get excellent feedback and commitment from the friendly staff. While I am in business, I am sure I will always want to be a Durst customer.”
“Since 2016 we have doubled our number of employees and tripled sales in the last three years – a result we are very satisfied with.”Johannes Bernardus Smeman, Managing Director of FaberExposize GmbH
In 2016 the international company FaberExposize took over the large-format printing firm XXL Megaprint in Heiligenstadt. The company brought the printing equipment up to date and in recent years has invested in a Rho P10 200, a 2 meter UV flatbed printer, a Rhotex 325 industrial multi-printing system for soft signage and textile applications, and a Rho 512R printer with flexible UV inks. This allowed the company to cover new products, materials and larger formats in a short time. Since then, FaberExposize has been expanding steadily.
FaberExposize GmbH is a subsidiary of Faber Group AG, an established brand in German-speaking countries and responsible for the entire DACH region. The FaberExposize team is driven by the passion for large format printing. The product range extends from hoisting flags, national flags, advertising banners, interior decorative flags, beach flags and covers for safety antennas to parasols, pop-up banners and deckchairs. The core business also includes wallpaper, films, plate printing, vinyl design floors and, of course, everything to do with the trade fair business, including assembly. Numerous other textile advertising products are tailor-made and individually printed.
Johannes Bernardus Smeman, Managing Director of FaberExposize GmbH, explains: “Most of the machines at XXL Megaprint were outdated and not well maintained. Since the Faber Group has been working with Durst worldwide for a long time, we wanted to achieve synergies and equally good quality. Our customers’ demands are very high: fast and reliable production of the highest quality is crucial. Thanks to our Durst printers, we have extremely flexible production capabilities and can print high quality products quickly and reliably.”
In the last 24 months in particular, Mr. Smeman has seen significant growth in the area of textile sublimation printing for soft signage and textile applications. “Our Durst Rhotex 325 means we are very well equipped and were able to react immediately to this growing trend. The Durst Rhotex 325 allows us to continuously expand our portfolio and offer high-quality products at a fair price. Textiles such as Samba fabric banners are becoming more and more popular, especially for light boxes in exhibition stand construction and in retail”.
With the Rhotex 325, Durst offers a new multi-printer system in the 3.2 meter printer class; a printer that combines direct-to-textile printing with the dye-sublimation technology of transfer printing. Depending on the application and textile fabric, the printing system can alternate between the transfer function and direct printing onto polyester-based materials in no time.
“Since 2016 we have doubled our number of employees and tripled sales in the last three years – a result we are very satisfied with,” says Mr. Smeman. “Our modern printing equipment has enabled us to win back many customers, especially those whom XXL Megaprint had lost before we took over. We have also managed to acquire 30 new customers. The combination of productivity, print quality and reduced maintenance was decisive here.”
Mr. Smeman is particularly proud of the international Volvo Ocean Race, one of the largest sporting events in sailing. FaberExposize took on all of the branding with its products for this event. Using Durst machines they printed more than 10,000 m² of surface area, 750 flags in 63 variants, and countless banners and frames, all to be admired in a total of 12 cities.
“With Durst, I’m dealing with people who know what they’re talking about. From the front-end through data preparation to the route to the printer, Durst is our competent partner for web shop support.” Oliver Knaup, Managing Director of DCP Digitaldruck & Profiltechnik
For over 20 years, the innovative company DCP, based in Gütersloh, Germany, has been supplying graphics and large format digital prints to the event and trade fair industry. Oliver Knaup, Managing Director of DCP, had long been considering setting up a web shop to expand the business and reach new target audiences.
“Durst knows our business very well and was of course known to us as a manufacturer of printers. As the web shop idea took shape, Durst was our first port of call. ‘Web to Production’ means much more than just implementing software and building a shop. Our customers expect high-quality bespoke products, the print data must be prepared correctly and the finish determined right from the start. With their wealth of experience, Durst helped us to set up our online shop at www.megafabric.de, and we knew exactly that we would be technically up to date with Durst’s design templates. We were able to go live with the shop in less than four weeks!”
Since autumn 2018, thanks to Durst’s SmartShop solution, DCP has been offering high-quality photo and design products such as custom seating cubes, photo rugs, towels and other accessories for the home, offices, trade fairs and events. Customers can also order printed textiles, such as canvas, velour and cotton, for pillowcases, curtains and tablecloths. Designs are easy to create using the configurator. There are 12,000 examples of Pattern Design and images from the ADOBE Stock Collection available in the shop. Text and images can be added to the designs. It is also possible to create complete designs on the computer at home and upload the file via the configurator.
“This enables us to reach important new target audiences such as architects, home planners and interior designers who are very involved with the event and trade fair industry,” explains Oliver Knaup. “The user friendliness of the flexible software has already been praised by many customers and means we can offer a large design portfolio. Customers are particularly enthusiastic about the online design tool smartEDITOR. This makes it easy to design custom products, which can then be viewed as a 3D preview. This gives customers a much better idea of what the end product will look like. You can even superimpose your own photos into digital drafts! It’s a simple tool, but very effective.”
“We’re still in the early stages,” says Oliver Knaup. “But order volumes are growing steadily thanks to our extensive advertising campaign. Customers are very satisfied with the quick ordering process and the products. Durst continues to provide very professional support and a very good partnership has been developed. We’re in the best hands with Durst!”
“You have exceeded expectations. Your software is jaw-dropping – other vendors just don’t have anywhere near the same quality. We have a lot of trust in Durst.”
Magnacrom Digital, a long-standing Durst customer, serves a retail customer base in Mexico City as well as the wider Latin America markets and across the USA. It employs 38 experienced and fully trained staff. Giant technology companies and international retailers, particularly luxury brands, are among its customer base.
“As you can imagine, luxury brands have exceptional color-demanding requirements,” said Eloy Palacios, Co-Owner and Managing Director for Magnacrom Digital. “These are met thanks to Durst’s outstanding software. Color-replication file prints are highly impressive in all areas, but significantly superior on color gradients where we can achieve unprecedented control of the gray-scale axis.
Magnacrom Digital has two different production sites, one dedicated to UV producting using a recently acquired Rho 312R Plus and the other specializing in dye-sublimation fabrics and soft-signage with Durst Rhotex 180TR and Rhotex 325 production systems. The software provided through the newly-formed Durst Professional Services division links through all the printers.
“With our previous system, it took a lot of time to perfect the colors, the other software didn’t have the same quality,” said Mr Palacios. “But now we have halved the typical campaign press-check time down. This represents savings for our clients, more production time on our side and much better color output than before.
“One of our customers is the most color-demanding client you will ever meet, but even they have been amazed at the results. Durst Software has opened our eyes to some incredible opportunities ahead to enable us to grow our business. We are now undergoing further development work and will be working side by side with Durst, a company that delivers. It has the best products, now it has the best software solutions as well.”
The intuitive solution from Durst is also helping Magnacrom Digital to cut down on ink usage and material wastage. “The software has resulted in a 30% reduction in ink costs across our printers, while increasing the quality of our production when normally reducing ink usage results in a drop in print quality,” said Mr Palacios. “The software analyses the output in a different way and uses algorithms to ensure the most effective processes. We have far less wastage, particularly with materials at the start of production.”
Mr Palacios concluded: “We could never have achieved what we have without Durst. It’s been a true partner and we’ve worked side by side. It’s a company that reacts superfast to any concerns and there has been a lot of trust throughout the years. There is an extremely high degree of professionalism with Durst’s staff.”
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