Durst helps DCP reconfigure Smart Shop within hours after business meltdown


A pioneering company facing a business meltdown has reconfigured its software in 24 hours and is now producing face masks. DCP Digitaldruck & Profiltechnik in Gütersloh, Germany, secured at least two weeks’ work on the first day it stated its new online business, which includes the ability to design your own bespoke mask.

The super-fast turnaround to set up www.i-product.de was enabled through Durst’s Smart Shop and Smart Editor software. It also includes online design possibilities. Driven by the mantra of innovation, Durst, manufacturer of advanced digital production technologies, offers complete solutions from pixel to output as it continues its transformation into a highly integrated process service provider, which includes expanding its world-class software solutions.

DCP, which has been supplying graphics and large format digital prints to the event and trade fair for more than 20 years, had virtually all this work demand wiped out due to the cancellation of trade fairs and events across the world. It also knew that large quantitities of masks are in demand to help combat Covid-19.

Oliver Knaup, Managing director of DCP, said: “We have been losing about 90% of our normal business for large format work in the exhibition and events industry, so we had to do something quickly. Durst provided so much incredible support so fast. I contacted them on a Friday and that same day they reconfigured the Smart Shop and Durst Editor software. Over the weekend we took some photos of the new mask opportunities and then started on the Monday. We are absolutely delighted with our Smart Shop software and the support from Durst. We now have a new template and new product on the web and you have a perfect marketing tool with the online shop.”

Despite sewing expertise among staff at a premium, DCP, a long-time Durst customer, is already producing up to 1,000 face masks a day. “The user friendliness of the flexible software has already been praised by many customers and means we can offer a large design portfolio – and now face masks,” said Mr Knaup. “We see the production of masks as our contribution to the preservation of jobs for our employees, the economy as a whole and a help for everyone. We also produce white masks, which we supply to pharmacies or, on request, protective masks with company logo.

“Durst continues to provide outstanding support in a true partnership. And now it’s letting us serve the wider community with protective masks in the global fight against coronavirus.”

Thomas Schurzfeld, Managing Director of Durst Software Development GmbH, said: “Our world-class software is extremely flexible, scalable and adaptable to cope with virtually any requirement. DCP is a perfect example of what can be achieved quickly, in this case with our help setting up a new online business complete with bespoke design possibilities in a single day. We’re proud to have helped them.”

 

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